Part of the big sales day was a Kindle Fire tablet sale on Monday. With the non-HD tablet down to just $129 from a normal price of $159, it's likely more than a couple of those sold on the site. Other customers may have opted to spend just $70 more on a HD version, or a bit more on the larger tablets, including one that features 4G LTE. No matter which were bought, the Kindle tablets and eReaders dominate electronics sales at Amazon.
A press release from the company today notes that their Kindle Fires and eReaders have held the top 4 spots on Amazon's worldwide bestsellers list since launch. Additionally, the Kindle Fire HD (pictured) remains the "most gifted and most wished for product on Amazon worldwide since launch."
Amazon Kindle VP Dave Limp said of the sales success:
"Kindle e-readers and Kindle Fires have held the top 4 spots on the Amazon worldwide best sellers list since launch, and that was before the busiest shopping weekend of the year. We're excited that customers made this Black Friday and Cyber Monday the best ever for Kindle worldwide—Cyber Monday was the biggest day ever for Kindle sales, and we're looking forward to millions of customers opening a new Kindle this holiday season."
Limp and his associates love not just the sales success of the devices themselves, but the concept that now the real earnings begin as new customers get the devices. There will be plenty spent on content for those Kindles and Kindle Fires. That includes music, movies, ebooks, apps, games and more through the device, which is a flashy portal to help customers shop on Amazon from the handheld device. What will be interesting is to hear what percentage of tablet marketshare Amazon has achieved with this "massive success," and if they are any closer to toppling Apple in the competition.
Do you currently own a Kindle Fire tablet or Kindle eReader, or do you own a different device? Did you buy a tablet during Black Friday or Cyber Monday?